Getting ready to sell

Interactive e-learning on product features and benefits.

Atlas Copco

For a sales team to be effective, they have to know their products inside and out. If there is a wide portfolio of highly technical products, this can be a challenge.

The right training tools provide the answer. For the Alup Largo and Allegro 132-315 range of compressors, we developed an e-learning that deals with all the product information that can be useful during a sales talk. Market positioning, relevant industries and applications, product range and options: it’s all made easy to understand and presented in an attractive interface. Main customer benefits, recommendations on installation and opportunities for upselling and cross-selling: after completing the course and passing the test, the sales person is well-equipped to convince any customer.